Your purchasing decisions matter and they matter more than you think.  Apart from the novelty of shopping local and small, here are some pretty good reasons why supporting small and local matters.

In a world of haves and have nots and as our social media accounts become increasingly more saturated with unrealistic images and body types, how much of our self worth do we really attach to our physical body appearances?  From not having enough in the chest to have too much in the thighs.  What would it take to change this narrative for us?  This is one woman’s brave journey to beat the odds of breast cancer and self love. 

It took us over a year to develop something we believe is amazing. Don’t let the cover fool you, we aren’t your average athleisure brand, we are MORE than that!  Read on to see how we are here to level up your basics game. 

Breaking down the truth behind fast fashion and it’s harmful effects on our environment.  Here is why sustainable fashion matters.  Buy less, choose wisely and wear often.

Goodbye to the old me and the life I’ve built for 38 years. Hello motherhood who comes bouldering in full force to dismantle my entire self identity and challenge my self worth. This is my journey to self love and giving myself grace as a new mom to a now 13 month year old.

Designed to be your best friend while lounging at home, the motivator in a morning yoga class, your go-to casual outfit bestie, your confidence boost underneath that power suit and also your alter ego during a night out in the city. Here is how moving to Toronto brewed up the idea of a comfortable versatile bra made to uplift your confidence came to life - 450 days later. 

We believe in being the change.  Our mission at BaseLayer is dedicated to breaking negative stigmas and shaking the status quo.  Our goal is to empower factories doing it right to inspire change. 

6 ways how we are combating climate change and encouraging a more sustainable future. 

BaseLayer is more than just a brand, it is a community focused on embracing our inner strength…our bodies…at our very base to help promote self love.  This is my journey to self love.